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Custom Branding

Screenprinting

Screen Printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat objects.

 

Advantages

  • Large print areas are possible on flat products.

  • Close PMS matches are possible on white or light-coloured products.

  • Most screen print inks dry quickly and can be shipped immediately after printing.

  • Fluorescent, metallic gold and silver inks are available on select textile products.

  • Many products can print with tight multi-colour registration, with some products able to be printed using up to five colours.

 

Limitations

  • Close PMS matches are more difficult on darker products and will only be approximate. In some instances, a white base will create a better print.

  • Unable to print variable data.

  • Each colour requires its own setup charge.

 

Artwork Requirements

  • Artwork must be supplied in editable vector format.

  • Fonts are advised to be converted to outlines/objects to avoid font conflicts.

Image by Naomi August

Embroidery

Embroidery is an excellent way of branding bags, apparel, and other textile products. It offers higher perceived value and a depth of branding quality which other processes cannot match. Embroidery uses rayon thread which is stitched into the product and has a slightly raised effect.

Advantages

  • Only one setup charge applies per position for up to 12 thread colours.

Limitations

  • Only approximate PMS colour matches are possible - the threads to be used are chosen from those available to give the closest possible match.

  • Unable to print variable data such as individual naming unless agreed upon by our in-office team. 

  • Metallic embroidery colours have special pricing.

Artwork Requirements

  • Vector artwork is preferred.

  • Fonts are advised to be converted to outlines/objects to avoid font conflicts.

  • We recommend avoiding fine detail - the minimum text heights for embroidered artworks are:

    • 4.5mm for Sans Serif fonts

    • 5.5mm for Serif fonts

Image by Agto Nugroho

Paper Print

We can print any custom item you wish using digital printing or commercial offset: from presentation folders to business cards, flyers to company profiles, booklets, stationery and more!

  • Business Cards

  • Stationery

  • Calendars

  • Notepads

  • Invoice (NCR) Books

  • Greeting Cards

  • Rack Cards

  • Post Cards

  • Brochures/Leaflets

  • Presentation Folders

  • Envelopes

  • Bound Books

Image by Manuel Cosentino

Sublimation

Dye sublimation print is used for branding products that have a special coating on them, or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.

Advantages

  • Sublimation ink is a dye so there is no ink build-up. The finished print is embedded in the product.

  • Ideal for producing vivid full colour images as well as closely matched spot colour branding.

  • Can print variable data including individual names.

  • Edge-to-edge branding can be achieved on some products.

  • Only one set up charge is required regardless of the number of print colours.

Limitations

  • Can only be used on suitable products with white surfaces.

  • Some colours cannot be reproduced including white, metallic, and neon/fluorescent colours.

  • Fine detail/text may experience minor colour bleed across adjacent design elements.

Artwork Requirements

  • Artwork can be supplied in either vector or bitmap format.

  • Supplied bitmaps must be higher than 300DPI resolution at the actual print size.

  • A 3mm bleed must be added to the artwork if it bleeds off the product.

Image by Jannik Skorna

Other Custom Branding Options

The team at Brandit.Kiwi can supply a range of printing options suited for every products needs, if you are unsure what print option is right for you, contact us now for advice and examples. 

Here are our other popular forms: 

  • Digital Print 

  • Pad Print 

  • Imitation Etch 

  • Rotary Digitial Print 

  • Laser Engraving 

  • Digital Label 

  • Silicone Digital Print 

  • Rotary Screen Print

  • Resign Coated Finish 

  • Direct Digital 

  • Colourflex Transfer

  • Debossing

Image by Jeff Sheldon
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